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Education
Pride & Cannabis: Marketing Campaigns We Love
With the interwoven connection between cannabis culture and the LGBTQ+ movement, Pride is one of the many opportunities... -
Education
The Importance of Refreshing Your Cannabis Website
The industry is constantly turning and changing with the latest and greatest updates, why shouldn’t your cannabis website... -
Clients
Talking Motherhood & CBD with Hapsy Founder Andrea Wightwick
As you can imagine, the role of motherhood is a full-time job. However, simultaneously launching a CBD brand... -
News & Events
How Cannabis in Gas Stations Could Affect the U.S. Industry
Are convenience stores about to become even more convenient for cannabis consumers? Maybe. In October of 2022, Circle... -
Education
How to Successfully Launch a Dispensary Online: Everything You Need to Go to Market
Launching a dispensary is no easy task. Marketing a new dispensary is arguably even harder. Setting up the... -
Clients
Applying a Strategic Data-Driven Approach for the SafelyLock, the Leaders in Packaging
The SafelyLock brand was inspired by the industry’s need for an expansive portfolio of child-resistant and non-child-resistant packaging... -
News & Events
The History of 420: How a Number Defined a Whole Cannabis Culture
There is one day each year that brings an entire community together to celebrate the culture of the... -
News & Events
Most Innovative Cannabis Products of 2023
Since California became the first state to legalize cannabis in 1996, innovation and inspiration have catapulted a budding... -
Education
Is AI Content Good for Cannabis SEO?
Artificial intelligence is an exciting opportunity, but let’s use caution for the sake of (1) your time and... -
Education
Diversity in Cannabis Photography
Cannabis is a fundamentally sensory experience. From the aromas of the terpenes to the visual richness of the... -
Education
Environmental Sustainability in Cannabis
Coming from a decades-long association with hippies and treehuggers, cannabis has always correlated with being green. As the... -
Education
Steal Our Award-Winning Process to Building a Cannabis Brand from Scratch
As a cannabis marketing agency, Cannabis Creative has been recognized in the industry for the brands we build.... -
Education
4 Types of Cannabis Content Marketing You Need for Your Business (with Examples!)
From Spotify Wrapped to Duolingo’s TikTok, brands are leaning into storytelling more than ever. In cannabis – just... -
News & Events
What’s Happening in the New York Cannabis Industry?
If you stay up to date with any cannabis news resources periodically, you can see how quickly and... -
Education
How to Market Your Cannabis Business on Twitter
Anyone who has worked in the cannabis industry at some point has faced hurdles and challenges due to... -
Diversity & Inclusion
Cannabis & Women’s History Month: The Women Behind Cannabis Creative
From the prehistoric days to cannabis prohibition to an ever-growing legalization movement, the representation of the cannabis culture... -
Education
Is Weed Good for Creativity?
Cannabis is frequently credited as being a creativity stimulant. Writers, painters, musicians, dancers, and entrepreneurs have long used... -
Education
What SMS Platforms are Cannabis Friendly?
It is important to meet your audience where they are at. Though billboards and newspaper ads still have... -
Education
Cannabis & Black History: Celebrating Excellence in Cannabis
*Cover art by Jade Purple Brown. Black History Month in February is a national month dedicated to honoring... -
Diversity & Inclusion
Appropriation vs. Appreciation in Cannabis Branding
Building a consumer goods brand has endless ways of serving people worldwide. The way you present your brand... -
Education
Why Does Your Cannabis Business Need Email Marketing?
Everyone knows how notoriously difficult cannabis marketing can be. However, you’d be surprised to learn exactly what’s possible... -
News & Events
What states have cannabis consumption lounges?
While nearly half of states have legalized cannabis for recreational use, far fewer have legalized designated spaces for... -
Education
How to Market Your Cannabis Dispensary on Instagram
From the Kardashians to everyday users, Instagram has been facing major backlash for its onslaught of changes in... -
Education
How Do You Market a Pet CBD Company?
Many pet owners think of their furry or feathered friends as members of the family. Humans use CBD... -
Education
The Ultimate Guide to Cannabis Dispensary Marketing in New York
Marketing a dispensary in any legal state is a challenge, but marketing a dispensary in a newly legal... -
Education
How to Make Your Cannabis Email Marketing Accessible
Email marketing is a wildly powerful tool for cannabis businesses and brands due to its more flexible rules... -
News & Events
The Only Cannabis Lounge in MA Where You Can Smoke Legally
If you’re looking to smoke weed “out and about” in Massachusetts, there’s only one place you can do... -
News & Events
A Look Inside the Only Regenerative Cannabis Farm in Massachusetts
Ever been to an outdoor cannabis farm? If you get the chance, you’ll be in awe of the... -
Education
What the U.S. Cannabis Industry Can Learn from Europe
Europe’s history with cannabis goes back hundreds of years, and it was originally welcomed into the west with... -
News & Events
Recapping the TeeHC Open Cannabis Networking Event
It’s no secret that the cannabis industry is booming. From the consistent, annual increase of jobs created in... -
Education
Marketing Your Cannabis Business in New York
There’s no place like the Big Apple when it comes to starting a business empire. In March 2021,... -
News & Events
Google’s Helpful Content Update: What it Means for Cannabis Websites
The week of August 22nd, Google began rolling out the “helpful content update” to their search algorithm. This... -
News & Events
How COVID-19 Built Better Cannabis Brands
The impact of the coronavirus was tenfold on every level. We saw endless challenges as a society in... -
Diversity & Inclusion
The New Massachusetts Social Equity Bill and What It Means for Cannabis Businesses
In August 2022, Governor Charlie Baker signed a new Social Equity Bill into law. The legislation provides... -
News & Events
Cannabis Creative Featured in MG Magazine as an Industry-Leading Branding & Marketing Agency
Cannabis Creative is honored to have been featured again in an issue of MG Magazine. MG Magazine is... -
Education
3 Video Marketing Ideas for Your Cannabis Business
If you have a cannabis or CBD brand, it may be time for you to put your acting... -
Diversity & Inclusion
Cannabis & Pride: The Power of Acceptance with Alissa Nowak
When you think about a ‘double life,’ most people think of Spiderman or Anna Delvey: a secret, a... -
Education
It’s a Female Flower: Why Women and Weed Belong Together
As the cannabis industry grows, it adopts cutthroat business operations and discriminates against women. Only 11% of women... -
Diversity & Inclusion
How to Make Your Instagram More Accessible
With roughly one billion monthly active users, Instagram is one of the most popular social networks worldwide –... -
Diversity & Inclusion
Are Cannabis Opportunities Reachable for Everyone? Q&A with Arianna Cruz of MORE Magazine
Arianna Cruz, founder of MORE Magazine, is doing her part to Make Opportunities Reachable for Everyone. Cannabis Creative... -
News & Events
This Cannabis Brand is Leading the Way in California Sustainability
The cannabis industry generates a lot of waste, especially with packaging materials. We need to do better. And... -
Education
How to Use Email & Text Message Campaigns for Cannabis Dispensary Marketing
Email marketing presents a significant opportunity at a time when many traditional and digital marketing tactics are highly... -
Education
The Basics of Search Engine Marketing for Cannabis Businesses
Imagine you have a cannabis website you’re really proud of: one that fully captures your brand, your story,... -
Diversity & Inclusion
3 Ways to Address Inequity Through Cannabis Legalization
In the last decade since Colorado and Washington became the first states to legalize cannabis for adult... -
Education
Cannabis Website Design & Development 101
Website design and development is no easy task for any business, let alone a cannabis business. Your site... -
Education
Top 3 Elements of Your Cannabis Dispensary Brand Identity
Fact: We are surrounded by brands. From the device you are reading this on, to the clothes you... -
Diversity & Inclusion
Promoting Cannabis Diversity and Inclusion: Q&A with Deanna Avery of Mammoth Distribution
Cannabis Creative recently chatted with Deanna Avery of Mammoth Distribution about diversity in cannabis, marketing, and her journey... -
Education
Which Email Marketing Platforms Are Cannabis Friendly?
This post contains affiliate links. If you use these links to sign up for one of our partner... -
Education
4 Reasons Why Blogging is Important for Cannabis SEO
Blogging is often viewed as something that’s only done for fun or to share an announcement. But when... -
News & Events
A Cultivator’s Approach to Cannabis Marketing: Q&A with Katherine Wolf of Malek’s Premium Cannabis
Cannabis Creative recently connected with Katherine Wolf of Malek’s Premium Cannabis for a Q&A in cannabis marketing. As... -
Diversity & Inclusion
What’s at Stake for the Cannabis Industry?: Activism, Inclusion, and a Path Forward
A careful glimpse into the history of our cannabis industry reveals a troubled history of discrimination, stigmatization,... -
News & Events
An innovative grinder alternative our marketing team loves
There are countless grinders out there, but one brand is changing the game that we’re excited about. As... -
Diversity & Inclusion
Google Business Identity Attributes: Do Customers Really Care If You’re Black-Owned?
From Yelp and Instagram to now Google, business platforms and tools are amplifying businesses owned by marginalized... -
Diversity & Inclusion
Cultural Appropriation in Cannabis (and How to Avoid it)
Marketing is more about your relationship with your consumers than it is about your business. This is... -
News & Events
3 Cannabis Manufacturers That Support Low-Level Offenders
With recreational marijuana now legal in 18 states (with 13 more having decriminalized it), the American judicial system... -
Diversity & Inclusion
Massachusetts Cannabis Opens Delivery Licensing Exclusively to Social Equity Applicants
Massachusetts Cannabis Opens Delivery Licensing Exclusively to Social Equity Applicants Over the last two decades, cannabis use has... -
Education
5 Reasons Your Cannabis Website Should NOT Use A Carousel (Plus 3 Alternatives)
Too many cannabis websites – dispensaries, online CBD shops, doctors, etc. – use a carousel on the homepage... -
Education
Local SEO, Mobile SEO, and PPC Hacks for Your CBD Brand
What is CBD SEO? SEO, or search engine optimization, is one of the more neglected branches of... -
Education
Why You Need to be Careful Using Cannabis Hashtags on Instagram
If there’s one thing that we all know in this industry, Instagram isn’t a fan of cannabis.... -
Education
3 Ways to Differentiate Your CBD Brand
Picture this: you are on the hunt for some running shoes. Before you begin searching, you are probably... -
News & Events
How Cannabis Banking Reform Could Create Better Marketing Campaigns
In September 2021, The U.S. House of Representatives approved an amendment to its National Defense Authorization Act. It... -
Education
Page Speed for Cannabis Websites: How Important Is It?
At Cannabis Creative, we advocate for fast page speeds for our clients. And we’re not alone as 77%... -
Education
How to Grow Your CBD Brand Using Social Media
Facebook. Instagram. YouTube. LinkedIn. Pinterest. Social media has transformed the way businesses and customers interact since its... -
Education
How to Get Your Cannabis Instagram Account Back When It’s Disabled
From Reels to new Creator programs to revamping their monetization strategy, Instagram has been doing it all. We... -
News & Events
MG Magazine Features Cannabis Creative as One of the Best Cannabis Marketing Agencies
Cannabis Creative Group (CCG) was recently featured in MG magazine for our tech-savvy marketing skills! In the August... -
News & Events
Elon Musk, Jeff Bezos & Richard Branson: Which Market Leaders Will Make Up The Cannabis Industry Space Race?
This article was featured on Markets Insider on July 30, 2021. You can read the full article here. As billionaires like Elon... -
Education
3 Types of Media Assets Your CBD Brand Needs Right Now
CBD products are an inherently sensory experience, particularly as it grows to become increasingly linked with health and... -
Diversity & Inclusion
Plant-Based Mary Jane’s Fight for Accessible CBD Education
From a New York Police Department to hospital professionals, this Black cannabis nurse is on a mission to... -
Education
Theory vs. Practice: The Trouble with Illinois’ Cannabis Social Equity Program
Illinois made history in January 2020, becoming the first state to prioritize a social equity program for business... -
Education
Cannabis Branding Essentials: Navigating the Regulations
The first thing you learn about the cannabis industry is that the regulations are a nightmare. As... -
Education
Why You Need A Cannabis Marketing Agency
As a cannabis business owner, you know that marketing is important. But you also need to be able... -
Education
How to Use Clubhouse for Your Cannabis Business
By now, you have heard of the new social network taking the social media scene by storm: Clubhouse.... -
Diversity & Inclusion
Cannabis & Black History Month: How can the industry do better?
As we celebrate Black History Month, we honor the role of Black Americans in molding our world, especially... -
Diversity & Inclusion
Cannabis & Women’s History Month: The Women Behind Cannabis Creative
From the prehistoric days to cannabis prohibition to an ever-growing legalization movement, the representation of the cannabis culture... -
Education
5 Simple Digital Marketing Tips to Grow Your Marijuana Dispensary
In the cannabis industry, demand for products doesn’t necessarily guarantee success for your dispensary. You need to balance... -
Education
Email Marketing 101 for Your CBD Brand
Due to the number of restrictions on advertising opportunities, such as paid search, for cannabis or cannabis-related brands,... -
Podcast & Webinars
Webinar: Digitize Your Cannabis Business in a COVID-19 World
Join CEO of Jane Technologies, Inc., Socrates Rosenfeld, CEO & Co-Founder Seth Worby of Cannabis, Josefine Nowitz Co-Founder... -
News & Events
Addressing the Challenges of Cannabis Delivery Services
Q&A with Chris Fevry, President of the Massachusetts Cannabis Association for Delivery Prospective minority owned cannabis delivery operators... -
Clients
15 Dope Gifts to Put Them in the Holiday Spirit
The end of year festivities are going to look very different this year, but if there’s anything we’ve... -
Clients
CBD Packaging Design and Regulations
When you lift off a CBD product from the shelf, what do you first notice? Is it the... -
Clients
The Complex Simplicity of Hemp and its Benefits
This blog post is a guest contribution from Mariah Voegeli Hemp is habitually mistaken for marijuana or oftentimes... -
Clients
Creating Change for the Massachusetts Veteran Community
It is with honor and gratitude that we thank our veterans for their service, especially during Veteran’s Day. ... -
Education
States with Cannabis on the 2020 Election Ballot (and 2021 Initiatives)
The cannabis industry has had a rollercoaster ride with its legal status in the United States. As of... -
Education
Instagram Marketing Basics for Cannabis Entrepreneurs
This article was originally published on MJ Shareholders in February 2019. Most entrepreneurs recognize that social media is... -
Diversity & Inclusion
ADA Compliance for Cannabis Websites
As industry standards evolve, more and more businesses are not only striving, but expected, to be accessible to... -
Education
Marketing Your Cannabis Business in Massachusetts
In 1911, Massachusetts became the first state to restrict cannabis on a state level. A century later, in... -
Diversity & Inclusion
Equity, Not Equality: How Massachusetts Is Ensuring a Diverse Cannabis Industry
Demands for racial equity have been everywhere lately: in our newsfeeds, in the media, in the streets. These... -
Diversity & Inclusion
How You Can Support the Black Lives Matter Movement
In the words of author and political activist Angela Davis, “In a racist society, it is not enough... -
Diversity & Inclusion
Cannabis Creative Stands Up for Black Lives
The recent murders of Ahmaud Arbery, Breonna Taylor, and George Floyd have highlighted the pain in our Black... -
Diversity & Inclusion
Seeing Color: An Examination of Racial Injustice in the Cannabis Industry
Since Black Lives Matter protests took over the streets again in May 2020, every industry has been forced... -
News & Events
From Illegal to Essential: How the Coronavirus Pandemic Has Boosted the Cannabis Industry
Once taboo, the cannabis industry has since gone mainstream across the United States. 33 states now allow the... -
Clients
A Bong For Mom – A Social Media Campaign
With the way this year has been going, it is easy to get lost in a cycle of... -
Diversity & Inclusion
Women in Cannabis – Anna Shreeve from the Bakeréé
What a thrill to meet with Anna Shreeve at one of her Seattle based dispensaries The Bakeréé! -
Education
5 Cannabis Marketing Mistakes to Avoid
Since states began legalizing medical and recreational cannabis, dispensaries have been popping up in cities and neighborhoods near... -
Education
The Ultimate Guide to Programmatic Advertising for CBD & Cannabis
Programmatic platforms are invaluable to cannabis and CBD businesses looking to advertise digitally because they offer an alternative... -
News & Events
CBD 101: Finding the Right Strategic Partner
Market research projects that U.S. CBD sales will reach nearly $20 billion by 2024. Major national retailers from... -
News & Events
Top 10 Mother’s Day Gifts For The Canna Mom In Your Life
High Mom, We ♡ You With Mother’s Day just around the corner, we know you need the perfect... -
News & Events
How the Cannabis Industry is Being Affected by the Coronavirus
Many businesses, large and small, are being impacted by the fear and panic shopping associated with the coronavirus,...
-
News & Events
How Cannabis in Gas Stations Could Affect the U.S. Industry
Are convenience stores about to become even more convenient for cannabis consumers? Maybe. In October of 2022, Circle... -
News & Events
The History of 420: How a Number Defined a Whole Cannabis Culture
There is one day each year that brings an entire community together to celebrate the culture of the... -
News & Events
Most Innovative Cannabis Products of 2023
Since California became the first state to legalize cannabis in 1996, innovation and inspiration have catapulted a budding... -
News & Events
What’s Happening in the New York Cannabis Industry?
If you stay up to date with any cannabis news resources periodically, you can see how quickly and... -
News & Events
What states have cannabis consumption lounges?
While nearly half of states have legalized cannabis for recreational use, far fewer have legalized designated spaces for... -
News & Events
The Only Cannabis Lounge in MA Where You Can Smoke Legally
If you’re looking to smoke weed “out and about” in Massachusetts, there’s only one place you can do... -
News & Events
A Look Inside the Only Regenerative Cannabis Farm in Massachusetts
Ever been to an outdoor cannabis farm? If you get the chance, you’ll be in awe of the... -
News & Events
Google’s Helpful Content Update: What it Means for Cannabis Websites
The week of August 22nd, Google began rolling out the “helpful content update” to their search algorithm. This... -
News & Events
Cannabis Creative Featured in MG Magazine as an Industry-Leading Branding & Marketing Agency
Cannabis Creative is honored to have been featured again in an issue of MG Magazine. MG Magazine is... -
News & Events
This Cannabis Brand is Leading the Way in California Sustainability
The cannabis industry generates a lot of waste, especially with packaging materials. We need to do better. And... -
News & Events
Cannabis Creative Group’s Secrets to Successful Cannabis Marketing Wins 2022 Hermes Creative Gold Award
Cannabis Creative is proud to announce that we’ve won the 2022 Hermes Creative Gold Award for Best Electronic... -
News & Events
A Cultivator’s Approach to Cannabis Marketing: Q&A with Katherine Wolf of Malek’s Premium Cannabis
Cannabis Creative recently connected with Katherine Wolf of Malek’s Premium Cannabis for a Q&A in cannabis marketing. As... -
News & Events
An innovative grinder alternative our marketing team loves
There are countless grinders out there, but one brand is changing the game that we’re excited about. As... -
Diversity & Inclusion
Cultural Appropriation in Cannabis (and How to Avoid it)
Marketing is more about your relationship with your consumers than it is about your business. This is... -
News & Events
3 Cannabis Manufacturers That Support Low-Level Offenders
With recreational marijuana now legal in 18 states (with 13 more having decriminalized it), the American judicial system... -
News & Events
MG Magazine Features Cannabis Creative as One of the Best Cannabis Marketing Agencies
Cannabis Creative Group (CCG) was recently featured in MG magazine for our tech-savvy marketing skills! In the August... -
News & Events
Elon Musk, Jeff Bezos & Richard Branson: Which Market Leaders Will Make Up The Cannabis Industry Space Race?
This article was featured on Markets Insider on July 30, 2021. You can read the full article here. As billionaires like Elon... -
Diversity & Inclusion
Cannabis & Black History Month: How can the industry do better?
As we celebrate Black History Month, we honor the role of Black Americans in molding our world, especially... -
News & Events
Addressing the Challenges of Cannabis Delivery Services
Q&A with Chris Fevry, President of the Massachusetts Cannabis Association for Delivery Prospective minority owned cannabis delivery operators... -
News & Events
Cannabis Creative Partners with Boston’s First Recreational Cannabis Dispensary
The award-winning cannabis marketing agency is teaming up with Pure Oasis BOSTON, Mass., November 9, 2020 – Cannabis... -
Diversity & Inclusion
Equity, Not Equality: How Massachusetts Is Ensuring a Diverse Cannabis Industry
Demands for racial equity have been everywhere lately: in our newsfeeds, in the media, in the streets. These... -
Diversity & Inclusion
How You Can Support the Black Lives Matter Movement
In the words of author and political activist Angela Davis, “In a racist society, it is not enough... -
Diversity & Inclusion
Seeing Color: An Examination of Racial Injustice in the Cannabis Industry
Since Black Lives Matter protests took over the streets again in May 2020, every industry has been forced... -
Diversity & Inclusion
Cannabis Creative Stands Up for Black Lives
The recent murders of Ahmaud Arbery, Breonna Taylor, and George Floyd have highlighted the pain in our Black... -
News & Events
From Illegal to Essential: How the Coronavirus Pandemic Has Boosted the Cannabis Industry
Once taboo, the cannabis industry has since gone mainstream across the United States. 33 states now allow the... -
News & Events
Top 10 Mother’s Day Gifts For The Canna Mom In Your Life
High Mom, We ♡ You With Mother’s Day just around the corner, we know you need the perfect... -
News & Events
How the Cannabis Industry is Being Affected by the Coronavirus
Many businesses, large and small, are being impacted by the fear and panic shopping associated with the coronavirus,... -
News & Events
Facebook Finally Welcomes Cannabis Entrepreneurs
Facebook has only just permitted cannabis-related pages to appear in user search results. -
News & Events
CBD 101: Finding the Right Strategic Partner
Market research projects that U.S. CBD sales will reach nearly $20 billion by 2024. Major national retailers from...
-
Podcast & Webinars
The Business Creators Show: Cannabis Marketing with Diversity & Inclusion
Dan Serard, director of business development at Cannabis Creative, joins the Business Creators’ Radio Show with Adam Hommey... -
Podcast & Webinars
Dan Serard on Grassroots Marketing: Cannabis Radio
Dan Serard on Grassroots Marketing – Cannabis Radio (MJ BizCon) Cannabis Creative Group’s very own director of... -
Podcast & Webinars
From Soup to Nugs: 420 Special Webinar
From Soup to Nugs: 420 Special Webinar; Digital Marketing tips for getting a dispensary customer in the door... -
Podcast & Webinars
Webinar: Digitize Your Cannabis Business in a COVID-19 World
Join CEO of Jane Technologies, Inc., Socrates Rosenfeld, CEO & Co-Founder Seth Worby of Cannabis, Josefine Nowitz Co-Founder... -
Podcast & Webinars
In the Weeds Podcast
SEO stands for search engine optimization, and it can make or break your business. Seth Worby of the... -
Podcast & Webinars
Periodic Effects Podcast
How to position your cannabis brand Listen to a podcast on marketing & branding with our founder Seth... -
Podcast & Webinars
NECANN Panelist
Josefine spoke on a panel about cannabis marketing at NECANN. Learn more here. -
Podcast & Webinars
Start Up Stoners Podcast
Hello hello all you @StartupStoners! We have another exciting episode for you today. Seth Worby, from Cannabis Creative...
-
Clients
Applying a Strategic Data-Driven Approach for the SafelyLock, the Leaders in Packaging
The SafelyLock brand was inspired by the industry’s need for an expansive portfolio of child-resistant and non-child-resistant packaging... -
Clients
15 Dope Gifts to Put Them in the Holiday Spirit
The end of year festivities are going to look very different this year, but if there’s anything we’ve... -
Clients
CBD Packaging Design and Regulations
When you lift off a CBD product from the shelf, what do you first notice? Is it the... -
Clients
Creating Change for the Massachusetts Veteran Community
It is with honor and gratitude that we thank our veterans for their service, especially during Veteran’s Day. ... -
News & Events
Black Businesses Matter
Black-owned cannabis & CBD businesses to support The recent murders of Ahmaud Arbery, Breonna Taylor, and George Floyd... -
Clients
A Bong For Mom – A Social Media Campaign
With the way this year has been going, it is easy to get lost in a cycle of...
-
Education
Diversity in Cannabis Photography
Cannabis is a fundamentally sensory experience. From the aromas of the terpenes to the visual richness of the... -
Education
Cannabis & Black History: Celebrating Excellence in Cannabis
*Cover art by Jade Purple Brown. Black History Month in February is a national month dedicated to honoring... -
Diversity & Inclusion
Appropriation vs. Appreciation in Cannabis Branding
Building a consumer goods brand has endless ways of serving people worldwide. The way you present your brand... -
Diversity & Inclusion
Cannabis & Pride: The Power of Acceptance with Alissa Nowak
When you think about a ‘double life,’ most people think of Spiderman or Anna Delvey: a secret, a... -
Diversity & Inclusion
How to Make Your Instagram More Accessible
With roughly one billion monthly active users, Instagram is one of the most popular social networks worldwide –... -
Diversity & Inclusion
Are Cannabis Opportunities Reachable for Everyone? Q&A with Arianna Cruz of MORE Magazine
Arianna Cruz, founder of MORE Magazine, is doing her part to Make Opportunities Reachable for Everyone. Cannabis Creative... -
Diversity & Inclusion
Promoting Cannabis Diversity and Inclusion: Q&A with Deanna Avery of Mammoth Distribution
Cannabis Creative recently chatted with Deanna Avery of Mammoth Distribution about diversity in cannabis, marketing, and her journey... -
Diversity & Inclusion
What’s at Stake for the Cannabis Industry?: Activism, Inclusion, and a Path Forward
A careful glimpse into the history of our cannabis industry reveals a troubled history of discrimination, stigmatization,... -
Diversity & Inclusion
Google Business Identity Attributes: Do Customers Really Care If You’re Black-Owned?
From Yelp and Instagram to now Google, business platforms and tools are amplifying businesses owned by marginalized... -
Diversity & Inclusion
Massachusetts Cannabis Opens Delivery Licensing Exclusively to Social Equity Applicants
Massachusetts Cannabis Opens Delivery Licensing Exclusively to Social Equity Applicants Over the last two decades, cannabis use has... -
Diversity & Inclusion
Diversity & Inclusion in Cannabis Marketing
artwork by @mattblease Black Lives Matter, Stop Asian Hate, Pride – these movements have ignited a fight... -
Education
How to Respond to Negative Comments on Social Media
The power of social media is undeniable. From sparking political and social justice movements to unraveling a missing... -
Diversity & Inclusion
Plant-Based Mary Jane’s Fight for Accessible CBD Education
From a New York Police Department to hospital professionals, this Black cannabis nurse is on a mission to... -
Diversity & Inclusion
Cannabis & Women’s History Month: The Women Behind Cannabis Creative
From the prehistoric days to cannabis prohibition to an ever-growing legalization movement, the representation of the cannabis culture... -
Diversity & Inclusion
Women in Cannabis – Anna Shreeve from the Bakeréé
What a thrill to meet with Anna Shreeve at one of her Seattle based dispensaries The Bakeréé! -
News & Events
CBD 101: Finding the Right Strategic Partner
Market research projects that U.S. CBD sales will reach nearly $20 billion by 2024. Major national retailers from... -
Diversity & Inclusion
The New Massachusetts Social Equity Bill and What It Means for Cannabis Businesses
In August 2022, Governor Charlie Baker signed a new Social Equity Bill into law. The legislation provides... -
Diversity & Inclusion
Cultural Appropriation in Cannabis (and How to Avoid it)
Marketing is more about your relationship with your consumers than it is about your business. This is... -
Diversity & Inclusion
Cannabis & Black History Month: How can the industry do better?
As we celebrate Black History Month, we honor the role of Black Americans in molding our world, especially... -
Diversity & Inclusion
Equity, Not Equality: How Massachusetts Is Ensuring a Diverse Cannabis Industry
Demands for racial equity have been everywhere lately: in our newsfeeds, in the media, in the streets. These... -
Diversity & Inclusion
How You Can Support the Black Lives Matter Movement
In the words of author and political activist Angela Davis, “In a racist society, it is not enough... -
Clients
A Bong For Mom – A Social Media Campaign
With the way this year has been going, it is easy to get lost in a cycle of...
-
Education
Pride & Cannabis: Marketing Campaigns We Love
With the interwoven connection between cannabis culture and the LGBTQ+ movement, Pride is one of the many opportunities... -
Education
The Importance of Refreshing Your Cannabis Website
The industry is constantly turning and changing with the latest and greatest updates, why shouldn’t your cannabis website... -
Education
How to Successfully Launch a Dispensary Online: Everything You Need to Go to Market
Launching a dispensary is no easy task. Marketing a new dispensary is arguably even harder. Setting up the... -
News & Events
The History of 420: How a Number Defined a Whole Cannabis Culture
There is one day each year that brings an entire community together to celebrate the culture of the... -
Education
Is AI Content Good for Cannabis SEO?
Artificial intelligence is an exciting opportunity, but let’s use caution for the sake of (1) your time and... -
Education
Diversity in Cannabis Photography
Cannabis is a fundamentally sensory experience. From the aromas of the terpenes to the visual richness of the... -
Education
Environmental Sustainability in Cannabis
Coming from a decades-long association with hippies and treehuggers, cannabis has always correlated with being green. As the... -
Education
Steal Our Award-Winning Process to Building a Cannabis Brand from Scratch
As a cannabis marketing agency, Cannabis Creative has been recognized in the industry for the brands we build.... -
Education
4 Types of Cannabis Content Marketing You Need for Your Business (with Examples!)
From Spotify Wrapped to Duolingo’s TikTok, brands are leaning into storytelling more than ever. In cannabis – just... -
Education
How to Market Your Cannabis Business on Twitter
Anyone who has worked in the cannabis industry at some point has faced hurdles and challenges due to... -
Education
Is Weed Good for Creativity?
Cannabis is frequently credited as being a creativity stimulant. Writers, painters, musicians, dancers, and entrepreneurs have long used... -
Education
What SMS Platforms are Cannabis Friendly?
It is important to meet your audience where they are at. Though billboards and newspaper ads still have... -
Education
Why Does Your Cannabis Business Need Email Marketing?
Everyone knows how notoriously difficult cannabis marketing can be. However, you’d be surprised to learn exactly what’s possible... -
News & Events
What states have cannabis consumption lounges?
While nearly half of states have legalized cannabis for recreational use, far fewer have legalized designated spaces for... -
News & Events
How Do You Market a Pet CBD Company?
Many pet owners think of their furry or feathered friends as members of the family. Humans use CBD... -
Education
How to Market Your Cannabis Dispensary on Instagram
From the Kardashians to everyday users, Instagram has been facing major backlash for its onslaught of changes in... -
Education
The Ultimate Guide to Cannabis Dispensary Marketing in New York
Marketing a dispensary in any legal state is a challenge, but marketing a dispensary in a newly legal... -
Education
How to Make Your Cannabis Email Marketing Accessible
Email marketing is a wildly powerful tool for cannabis businesses and brands due to its more flexible rules... -
Education
Types of Cannabis Products and Why You Should Care – A Crash Course in Product Formulation
As more states legalize cannabis use, and now-legal CBD products flood the market, you might wonder, “Which cannabis... -
Education
What the U.S. Cannabis Industry Can Learn from Europe
Europe’s history with cannabis goes back hundreds of years, and it was originally welcomed into the west with... -
Education
Marketing Your Cannabis Business in New York
There’s no place like the Big Apple when it comes to starting a business empire. In March 2021,... -
Education
3 Video Marketing Ideas for Your Cannabis Business
If you have a cannabis or CBD brand, it may be time for you to put your acting... -
Education
It’s a Female Flower: Why Women and Weed Belong Together
As the cannabis industry grows, it adopts cutthroat business operations and discriminates against women. Only 11% of women... -
Education
Secrets to Successful Cannabis Marketing [+Free E-Book Download]
As of January 2022, 428,059 full-time-equivalent jobs are supported by the legal cannabis industry. That is approximately a... -
Education
How to Use Email & Text Message Campaigns for Cannabis Dispensary Marketing
Email marketing presents a significant opportunity at a time when many traditional and digital marketing tactics are highly... -
Education
The Basics of Search Engine Marketing for Cannabis Businesses
Imagine you have a cannabis website you’re really proud of: one that fully captures your brand, your story,... -
Education
Cannabis Website Design & Development 101
Website design and development is no easy task for any business, let alone a cannabis business. Your site... -
Education
Top 3 Elements of Your Cannabis Dispensary Brand Identity
Fact: We are surrounded by brands. From the device you are reading this on, to the clothes you... -
Education
Secrets to Successful Cannabis Marketing [+Free E-Book Download]
As of January 2022, 428,059 full-time-equivalent jobs are supported by the legal cannabis industry. That is approximately a... -
Education
Which Email Marketing Platforms Are Cannabis Friendly?
This post contains affiliate links. If you use these links to sign up for one of our partner... -
Education
How an English Degree is Powerful in the Cannabis Industry
In 2019, Data USA reported that 1.48 million college grads who hold bachelor’s degrees are in the U.S.... -
Education
4 Reasons Why Blogging is Important for Cannabis SEO
Blogging is often viewed as something that’s only done for fun or to share an announcement. But when... -
Education
Is CBD Good for Gut Health? Here’s What the Science Says
The human gut is an amazing entity. Our guts are home to a thriving microbiome of trillions of... -
Diversity & Inclusion
Google Business Identity Attributes: Do Customers Really Care If You’re Black-Owned?
From Yelp and Instagram to now Google, business platforms and tools are amplifying businesses owned by marginalized... -
Education
5 Reasons Your Cannabis Website Should NOT Use A Carousel (Plus 3 Alternatives)
Too many cannabis websites – dispensaries, online CBD shops, doctors, etc. – use a carousel on the homepage... -
Diversity & Inclusion
Diversity & Inclusion in Cannabis Marketing
artwork by @mattblease Black Lives Matter, Stop Asian Hate, Pride – these movements have ignited a fight... -
Education
Local SEO, Mobile SEO, and PPC Hacks for Your CBD Brand
What is CBD SEO? SEO, or search engine optimization, is one of the more neglected branches of... -
Education
Why You Need to be Careful Using Cannabis Hashtags on Instagram
If there’s one thing that we all know in this industry, Instagram isn’t a fan of cannabis.... -
Education
How to Respond to Negative Comments on Social Media
The power of social media is undeniable. From sparking political and social justice movements to unraveling a missing... -
Education
What We Know About Delta-8 THC
Delta-8 has surfaced as one of the most popular cannabinoids on the market. Depending on state regulations,... -
Education
3 Ways to Differentiate Your CBD Brand
Picture this: you are on the hunt for some running shoes. Before you begin searching, you are probably... -
Education
Page Speed for Cannabis Websites: How Important Is It?
At Cannabis Creative, we advocate for fast page speeds for our clients. And we’re not alone as 77%... -
Education
How to Get Your Cannabis Instagram Account Back When It’s Disabled
From Reels to new Creator programs to revamping their monetization strategy, Instagram has been doing it all. We... -
Education
3 Types of Media Assets Your CBD Brand Needs Right Now
CBD products are an inherently sensory experience, particularly as it grows to become increasingly linked with health and... -
Diversity & Inclusion
ADA Compliance for Cannabis Websites
As industry standards evolve, more and more businesses are not only striving, but expected, to be accessible to... -
Education
Why You Need A Cannabis Marketing Agency
As a cannabis business owner, you know that marketing is important. But you also need to be able... -
Education
Theory vs. Practice: The Trouble with Illinois’ Cannabis Social Equity Program
Illinois made history in January 2020, becoming the first state to prioritize a social equity program for business... -
Education
How to Use Clubhouse for Your Cannabis Business
By now, you have heard of the new social network taking the social media scene by storm: Clubhouse.... -
Education
How CBD Oil Can Help Dry and Itchy Skin in Cold Season
If you’ve ever suffered from a dry skin condition, you can attest to how irritating it is. Making... -
Education
5 Simple Digital Marketing Tips to Grow Your Marijuana Dispensary
In the cannabis industry, demand for products doesn’t necessarily guarantee success for your dispensary. You need to balance... -
Education
All You Need to Know About Designing Your CBD Website
Designing and developing a website can be a time-consuming and expensive investment for a company, but it is... -
Education
Email Marketing 101 for Your CBD Brand
Due to the number of restrictions on advertising opportunities, such as paid search, for cannabis or cannabis-related brands,... -
Diversity & Inclusion
Cannabis & Black History Month: How can the industry do better?
As we celebrate Black History Month, we honor the role of Black Americans in molding our world, especially... -
Education
States with Cannabis on the 2020 Election Ballot (and 2021 Initiatives)
The cannabis industry has had a rollercoaster ride with its legal status in the United States. As of... -
Education
The Complex Simplicity of Hemp and its Benefits
This blog post is a guest contribution from Mariah Voegeli Hemp is habitually mistaken for marijuana or oftentimes... -
Diversity & Inclusion
ADA Compliance for Cannabis Websites
As industry standards evolve, more and more businesses are not only striving, but expected, to be accessible to... -
Education
Instagram Marketing Basics for Cannabis Entrepreneurs
This article was originally published on MJ Shareholders in February 2019. Most entrepreneurs recognize that social media is... -
Diversity & Inclusion
Equity, Not Equality: How Massachusetts Is Ensuring a Diverse Cannabis Industry
Demands for racial equity have been everywhere lately: in our newsfeeds, in the media, in the streets. These... -
Education
5 Cannabis Marketing Mistakes to Avoid
Since states began legalizing medical and recreational cannabis, dispensaries have been popping up in cities and neighborhoods near... -
Education
The Ultimate Guide to Programmatic Advertising for CBD & Cannabis
Programmatic platforms are invaluable to cannabis and CBD businesses looking to advertise digitally because they offer an alternative...