Cannabis Creative Services

Why Public Relations Matters

Light up some buzz around your brand with public relations (PR). Arguably one of the most effective tools for building brand awareness, cannabis public relations helps promote your brand using authentic content with compelling messages that engage target audiences – paving the path to business success. Whether it’s launching a new product, entering a new market, or addressing emerging challenges, our team can help plan and execute a PR strategy that helps drive your success!


Benefits of Public Relations

Boost Visibility

Cannabis PR provides exposure in industry outlets that reach target audiences, enhance online presence, and fuel social media & SEO efforts.

Control the Narrative

Shape your brand story to your customers and partners by educating the market, engaging with influencers, and more.

Builds Credibility & Trust

Showcase your expertise and success stories through third-party publications and media forums, helping you increase overall confidence in your brand.

CCG’s Cannabis PR Capabilities

Tailored Strategy

As an extension of your team, we’ll integrate creative public relations and earned media strategies to help build and sustain brand momentum with a keen focus on SEO.  From messaging to campaign planning and execution, we provide the knowledge, insights, and guidance you need to navigate challenges, seize opportunities, and achieve your business goals.

Media & Influencer Relations

With deep industry knowledge and editorial relationships across print, online, and broadcast, we craft compelling storylines, conduct proactive outreach, and secure placement in relevant media outlets to position your cannabis brand strategically.

Thought Leadership

Elevate your authority by establishing yourself as a recognized expert and go-to resource in your industry. We’ll help you stand out among your competitors by securing speaking engagements, interviews, and impactful byline articles that bring your ideas and perspective to the top.

Content Development

We’ll help you author press releases, contributed articles, guest blog posts, op-eds, speaking abstracts, award submissions, social posts, case studies, white papers, video scripts, and sponsored content – all designed to engage audiences and shape opinions.

Event Coordination

From a grand opening party to industry networking and press events and everything in between, we’ll help you transform your big day into a memorable and newsworthy experience. We’ll support you through event planning, organizing, and executing – ensuring all elements come together seamlessly. 

Awards Management

Recognition matters when it comes time for customers to choose a brand! We’ll help you take advantage of the opportunity to increase your credibility by researching and developing winning applications for award opportunities that spotlight all the outstanding achievements of your brand, product or workforce!