Branding That Lights Up Cape Cod’s Newest Dispensary
Emerald Grove is a cannabis dispensary on Cape Cod founded by brothers Tim and Alex Jamoulis. Opened in spring 2021, the store offers a luxurious, modern retail experience for adult use consumers. The team focuses on environmental sustainability, quality products, and educating customers.
Dark mode elements with a glow.
To accomplish Emerald Grove’s vision, the Cannabis Creative team essentially created the website in “dark mode,” using dark background colors and incorporating a night scene of a lighthouse on the homepage. Upon opening the site, users see a 21+ popup that is backlit by a glow. Light and dark themes continue throughout the site, with brighter text and photos set against dark backgrounds for a contrasting effect.
To help Emerald Grove generate leads and bring customers to the dispensary, we added: A contact form so the client can answer customer questions, a newsletter signup form to build the dispensary’s email list, and a careers form to allow job seekers to apply for positions online.
The result: the client received a unique, user-friendly website that’s responsive on all devices. It encompasses a cohesive set of brand standards to set them apart in the cannabis industry.