Cannabis Creative Services
Why Brand Identity Matters
Your brand is what keeps your customers falling in love at first puff. From logo design and type suites to on-joint messaging, we can help you cut through the noise and keep your customers hooked on your cannabis business for life.
Benefits of Brand Identity
Stand Out in a Saturated Market
With hundreds of cannabis brands on the market, your branding is the one thing that differentiates you from everyone else that claims to offer the ‘best of the best’. A professionally executed brand identity make sure that you prove it.
Clarifying your purpose, mission, values, and visual identity creates a committed vision that cultivates a high quality customer base and an strong company culture.
People don’t just care about product features or service benefits. They care about aligning themselves with a brand that reflects their values and has a clear purpose. Smart brand strategy will supercharge your cannabis business to pull in the right audience.
CCG’s Cannabis Branding Capabilities
Whether you come to us with scraps of an idea or a clear vision, our team will collaborate with you to flesh out a creative direction for your brand that encompasses both visual identity and messaging styles.
A visual brand identity alone may prompt a double take from your customers, but combining your aestheticss with personality-driven copy and messaging will be the combination they need to click ‘add to cart’ with excitement.
NAMING & TAGLINES
From copyright issues to ‘just not feeling right’, it can take a lot of time and energy to decide on a brand name and tagline. Our entire workforce collaborates to help you come up with something that you love and that customers will get hooked on.
CUSTOM BRAND GUIDELINES
From brand messaging strategy to a visual style guide, our team will create beautiful booklets for your internal team to reference so you can stay consistent with your brand across channels.
In addition to beautiful brand design, our team helps you define your positioning in a way that differentiates you from your competitors.
When you’re ready to go to market, we’ll help you share the news about your new, beautiful brand with a custom launch strategy that aligns with your goals.
MichaelaFull Harvest Moonz
Thanks so much guys! We appreciate all the hard work, help, and patience! The site is awesome! We love it and enjoy working with you all. CCG is a great group!
Samer A. BeidounDoCali Kush
Tracy and team have been a wonderful group to work with. While creating and designing our brand, Tracy and team worked effortlessly to make sure our vision was properly executed upon final creation. Once the final imagines and general theme was laid out from there, it was weekly calls for organization, packaging, and website creation. Cannabis Creative really did an outstanding job and we are very gratefully to have and continue to work with them.
BFF Hemp Team
We just want to start out by sending our gratitude to you. We’ve just had the best week of the year, and we are so appreciative of you guys and all the work you do. We couldn’t have done it without you, so thank you so much.
Alissa NowakChief Executive Officer,
Love, love, love, LOVE!! You guys are incredible! You didn’t miss a beat, you portrayed my story and brand so well!
Lucky Green Ladies
Frequently Asked Questions
Why should I outsource my cannabis branding?
We’re not saying it takes a modern day Picasso to design a successful cannabis brand from scratch, but it does take a lot of creative minds and skilled professionals that are experienced across several mediums and styles. (Okay, yes, it kind of does take a modern day Picasso.)
Brand strategy and brand design are two separate processes that require effective collaboration and some of the most out-of-the-box creativity. To stand out in a saturated market like cannabis, you need a team of visionaries, strategists, planners, designers, and creators to work together and move towards your goal.
Outsourcing is the way to go – whether you have a clear vision or a blurry one – to help you navigate everything from cannabis marketing rules and regulations to user experience and journey.
At Cannabis Creative, we understand the importance of branding for cannabis busiinesses. Our team has decades of combined experience and can help you establish an effective brand strategy, and then, execute it for you – both visually and beyond.
Contact us to get started today!
When should I hire someone to help me with my brand identity?
As soon as you have an idea! Many of our branding clients come to us with just an inkling of a business idea. From naming, taglines, and custom brand messaging guidelines to logos, color palettes, typography, and more, we flesh everything out into a distinct and beautiful brand.
From scratch with a vision is the best place to start with brand identity, but rebranding is also a great way to introduce intentional strategy behind a pivot in your business. Whether you’re just starting out or you’re looking to change your creative direction, our team is here to help.
What is the process like to work with you?
When you’re ready to work with our team at Cannabis Creative, fill out our contact form to get in touch with our sales team. We’ll hop on a call with you ASAP to learn more about your brand and how we can make your vision a reality. Our sales team will help identify the package and services that best fit your goals and custom-scope a project for you.
That’s when the fun stuff begins! After some housekeeping, you’ll meet with your dedicated team of account managers, strategists, and creatives to get the ball rolling on your cannabis branding project. Ready to get started?
Can you just give me a logo?
Honestly, we don’t recommend it. Despite the fact that when you think of a brand, you may think of its logo or tagline, a brand is so much more than a few symbols and colors. We like to think of it as a puzzle built with pieces that communicate how your brand looks, sounds, and feels across all mediums.
In order to ensure long-term success in this industry, it is more essential than ever to have a strong brand identity for you to operate within as your brand grows. When you create these guardrails with our team, you can more confidently build a stand-out marketing strategy around something much bigger than just a logo.
Cannabis Creative Group is an award-winning full-service marketing agency that specializes in the cannabis and CBD industry. With decades of experience, our team has perfected regulation-informed, performance-based digital marketing strategies that help our clients stand out from the crowd.
Our team has been widely recognized in the industry for our work with high-end consumer and B2B brands. We offer website design & development, SEO, social media, email and SMS marketing, packaging design, branding, professional photography and more.